IGP (IndianGiftsPortal) and Giftler both deliver gifts within India, but they operate on fundamentally different models. IGP is a gift marketplace: you browse their catalogue of personalised gifts, cakes, and flowers, select a product, and place an order. You are the one choosing, ordering, and paying each time an occasion arrives. Giftler is an automated gifting system: you register a person and their occasions once, and Giftler handles all future gift selection, purchasing, delivery, and personalization automatically — every year, without you placing another order. The practical difference is this: IGP requires action every time an occasion approaches. Giftler requires action only once, at setup. IGP is a better fit when you want a specific personalized product from their catalogue. Giftler is a better fit when you want an ongoing system that never misses an occasion for someone important to you.
What IGP actually is
IGP (IndianGiftsPortal) is one of India's largest online gift portals, specialising in personalised gifts — mugs, frames, cushions, photo books — alongside flowers, plants, and sweets. Key characteristics:
• Large catalogue of customisable and personalised products
• Pan-India delivery
• International payment options accepted
• User selects the specific product, customises it (adds photo, name, message), checks out
• Same-day delivery available in select cities
• Strong in personalised/custom gift category
IGP is well-suited when you have a specific gift idea in mind and want to customise it for a particular person.
What Giftler does differently
Giftler does not have a public catalogue. You don't browse or choose products. Instead:
• You add a person's profile once: their name, relationship, occasion dates, personality, preferences, budget, and delivery address in India
• Giftler's curation team selects an appropriate gift for each occasion based on that profile
• The gift is purchased, delivered within India before the occasion date, and accompanied by a personalized note in your name
• This repeats every year without requiring you to do anything further
• Zero Giftler branding on any delivery — the recipient has no way to know it was automated
Giftler's strength is automation and curation. IGP's strength is personalisation and catalogue breadth.
Direct comparison
| Feature | Giftler | IGP |
|---|---|---|
| User places order each time | No — automated | Yes — every occasion |
| Gift selection | Curated by Giftler team | User chooses from catalogue |
| Personalised/custom products | Not a focus | Core strength |
| Recurring annual automation | Yes | No |
| Delivery within India | Yes | Yes |
| International payment | Yes | Yes |
| Same-day delivery | No | Available in select cities |
| Branding on delivery | None — zero Giftler branding | IGP branded packaging |
| Photo/name customisation | Not offered | Extensive |
| Price structure | 10% service fee on gift budget | Product price + delivery |
| Best for | Never missing any future occasion | Sending a specific custom gift now |
When to use each
Use IGP when:
• You want a personalised product with a photo, name, or custom message
• You have a clear gift idea in mind
• You want to choose the exact item yourself
• You need same-day delivery
Use Giftler when:
• You want to set up someone once and have all their occasions handled automatically from now on
• You're an NRI who can't easily manage annual gifting to family in India
• You've missed important occasions before and want to prevent it structurally
• You want gift curation — someone else choosing what's appropriate — rather than catalogue browsing
Frequently Asked Questions
Is Giftler or IGP better for NRIs?
Giftler is specifically designed for NRIs. You set up your parents or family once, and gifts are delivered in India automatically every year — no annual re-ordering required. IGP works for NRIs but still requires you to visit the site and place an order each time an occasion arrives.
Does IGP have recurring gifting?
No. IGP is a one-time order marketplace. Each occasion requires a separate visit, product selection, and checkout. Giftler automates this entire process after a single setup.
Can Giftler send personalised photo gifts like IGP?
No. Giftler focuses on curated premium gifts rather than personalised photo products. If you specifically want a mug with a photo or a custom frame, IGP is better suited.
Which is cheaper — Giftler or IGP?
They price differently. IGP charges the product price plus delivery. Giftler charges a 10% service fee on your gift budget (minimum ₹99, maximum ₹999) — your entire budget goes toward the gift itself. The right comparison is which solves your actual problem.
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